The first feed back we received was from the questionnaire that we produced. We made these questionnaires to see what our target audience expected from a music video in the indie genre and all the conventions that come along with that. Our target audience members thought that our music video should include varied shots, narrative and choreography. We used this information to gather our ideas and see what would look good and please our audience, we have tried including varied shot and a variation of a narrative but when it came to choreography we decided the song we had chosen would exactly fit a dance routine, as most video's in our genre don't involve any choreography we decided we wouldn't upset our audience if it wasn't included.
When we were in the production stage every few weeks we would get our media class to watch what we had done so far and used there criticism to help develop our video. Because there was lots of people watching it at the same time they could pick up on things that we may have missed and add to our video in some ways, giving us suggestions and ideas that could help make our video look better. We received positive criticism from our peer's things like little bits of video being out of sync and possible transitions that would look good for our video.
We uploaded our video to You Tube and linked it to Facebook then asked people to give us some feedback and see what our target audience really thought of our video, most of our friends in our target audience really enjoyed our video and liked what we had done with the song. The parts they enjoyed the most were the funny parts with ash acting, what they thought didn't quite go was the clash between the slightly boring serious acting in the performance clips with the funny acting of ash.Facebook was a great way of distributing and receiving feed back for our video as our friends will all be in our target audience and in the age range of 13-21 Years old, because this audience were the demographic i was aiming my video towards I could get the most constructive criticism.
Here is our finished music video of the song The Day I Died by Just Jack.
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